Show Production

IAA Commercial Vehicles, Frankfurt

Once again Elements Entertainment was involved at the IAA Frankfurt with creative ideas for special effects in September 2011. The most distinguished automobile trade show opens it’s doors for the 64th time, welcoming over 900.000 interested visitors. The fair novelty from VW is the little "UP" - cheeky two of the new car models appear behind a spectacular wall of fog. With their appearance the evening commences and the show begins...
Like liquid porcelain the white ground fog flows across the black floor of the scenery at the Ballsporthalle in Frankfurt. A construction of ten fog machines enables a completely closed ground fog covering 1000m2. The new Bugatti appears to float within the white clouds of haze. Lamborghini as well as Porsche were also presented in creative and spectacular manner by the team of Elements.

Fotos (c) by Amanda Holmes

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